Influencers have become a vital part of the social media landscape, with many young people following their every trend, and attending the Coachella festival is one of them.
However, one of the influencers, Loren Gray, has revealed that many of her colleagues are not as truthful about attending Coachella as they let on.
Gray is a famous TikTok influencer who has amassed over 54.4 million followers on the platform. In a recent video, she revealed that many influencers who claim to be attending Coachella are not actually there.
She began her TikTok video by stating that she would be talking about Coachella.
“Okay, I hadn’t personally seen anyone talk about this, it’s hilarious and I have to share it because it’s Coachella. Coachella is like the influencer Olympics, right? it’s a place to be,” she said.
Then she further moved on, revealing that most of the influencers fake going to Coachella and go to the desert to get the photograph instead.
“But most influencers or a lot of influencers don’t even go to Coachella and I think this is such a wild fact,” she revealed, “They’ll go out to the desert. Get like an Airbnb, stay with someone, get their outfits, get their hair, get their makeup.”
She shared how the influencer fake the photographs in the Coachella-like background by posing for their photos be like: “Post up ‘Coachella Day 1, mn [pouting],’ ‘Coachella Day 2, ehh [posing].’”
Loren Gray can be seen pouting as she says ‘Coachella Day 1, mn’ (Image Credit: TikTok/lorengray)
She explained that many influencers do not have wristbands and do not attend the festival. Instead, they drive out to the desert to take photos, create content, and then back home.
“And they don’t go to the festival. They don’t have wristbands,” she continued. “They just drive their little butts out to the desert to take Instagram photos, make TikToks, get ready with me’s, whatever. Then they drive back, and that’s it.”
Gray wanted to dispel the illusion that many people have those influencers who were actually at the festival when in reality, they may just be creating content elsewhere.
She also encouraged people not to feel wrong about not attending Coachella, as many of the influencers who claim to be there are not actually present.
“So, if you feel boring and sad because you’re not at Coachella, just know that most of these people aren’t there either.”
Gray ended her TikTok video by suggesting that people should use a Coachella-themed green screen rather than wasting time and money to create content in the desert.
“It’s, like, a very common occurrence that I thought people knew, but I didn’t see anyone talking about it. So, now you know,” she finished. “Before anybody else makes the horrible decision to drive to southern California just for an expensive photo op, save time and money and use a Coachella-themed green screen.”
Fans’ reaction to Loren Gray’s revelations
Gray stated that she has been to the event several times herself and knows the ins and outs of how it works. She also said that many influencers pretend to be at the event to get attention, even though they are not there.
Gray’s revelation caused a stir online, with many fans expressing surprise and disappointment. There are threads on Reddit with the fans’ reactions to her TikTok video.
One of the Reddit users commented on that thread, “That sums up influencers and their social media. I’ll never forget how some influencers go out of their way to pose in a fake private jet rental studio jus to get some likes. Funniest thing I’ve ever seen in my life.”
Some even roasted her as they wrote, “It’s funny because she’s also probably talking about herself.”
In the comment section of that particular TikTok video, too, fans were thankful for the revelation, while other popular TiToker with verified accounts also gave their reactions.
Some of the famous TikToker also commented, one of them was like, “Spill all the tea girl 👏🏽,” while the other commented, “FOR REAL!!!! I didn’t know this and it blew my mind. I gotta go to the actual festival.”
Fake influencers had been exposed before as well
This is not the first instance of such deceitful behavior being brought to light. In 2020, HBO premiered a documentary titled Fake Famous, which exposed how aspiring influencers can use tactics such as buying followers and fabricating a lavish lifestyle to gain popularity.
As reported by Daily Mail, in the documentary, journalist Nick Bilton demonstrated how easy it is to buy followers and likes from websites such as Famoid.com.
For instance, Bilton bought 7,500 followers and 2,500 likes for just $119.60. Although these followers are not genuine, the goal is to give the impression of popularity, which can attract real followers and lucrative sponsorship deals.
To illustrate this point, YouTuber Gabbie Hanna faked a trip to Coachella in 2019 by editing photos of herself and creating fake versions of the festival wristband. She also turned her friend’s house into a fake Airbnb to make it appear that she was staying at a luxury rental.
She later revealed the truth in a YouTube video titled ‘I Faked Going To Coachella,’ citing other influencers who have used similar tactics, such as posing in fake private jets.
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